The Man, The Event, The Legend: Ken McArthur
October 22nd, 2007 by Micheal Savoie
He’s the man!
Ken McArthur brought everyone to tears in the closing moments of jvAlert Live West in Long Beach, California when he told everyone how much he cares about everyone who attends. He was choked up as he said the reason he does jvAlert Live is for the attendees.
First of all you have to look at this man - take a good look. He is the one who is in the hotel lobby as soon as he has unpacked, and he’ll stay there until the last attendee has gone up to their room.
Why?
Just in case. Ken does not want anyone to leave jvAlert Live unsatisfied. I remember a jvAlert Live in Orlando, when I couldn’t afford to go, I didn’t know anyone but a couple of people who were entirely too busy to spend time with me. I couldn’t blame them, they had vision enough to act on their dreams and they networked to bring their business ideas in front of as many people as they could. I watched people shooting videos, taping interviews and planning products. My problem then was that I just watched, but Ken kept me in the game, he would come by and ask me what he could do for me, and in my shyness, I constantly told him that he was already doing it. Even in those days, I was gaining more confidence, and before the weekend was over I had made a few key contacts that made me feel even more confident.
It was strange, because some of the things I was doing during that Orlando jvAlert Live was helping to hand out papers that the guests needed, registering people, getting them to sign the audio/video releases so I was getting myself out in front of a lot of people. Then I heard that Mike Filsaime was flying in and I volunteered to drive to the airport and pick him up. It is when you give of yourself, that you grow, and I missed a lot of speakers as I drove to the airport and picked up Mike Filsaime and one of his assistants. I really don’t know if Mike would remember me if he ever saw me again, but I was impressed by Mike’s friendly demeanor and his wonder at how far he had gone in the 3 years since he had decided to build a business online.
We arrived at the Hotel in well after 9PM, which meant that we had to rush Mike into the Infoproduct Blueprint special session where Mike, Ken, Gary Ambrose and Sterling Valentine told us about their history of product creation. I remember thinking to myself how it was amazing that I was in the room with these guys, learning their secrets to becoming the marketing successes that they were.
jvAlert Live is the event!
I heard a few people comment about how different jvAlert Live is from all other events they have ever attended. In fact, some of the people who had attended the World Internet Main Event in San Francisco the previous month marveled at how much the people who attended jvAlert Live cared about each other. Their experience at WIME apparently had jaded them, because they felt that “the gurus” pretty much hung out in cliques and if you weren’t part of the “in” crowd, you stayed out of most of the networking.
I ate dinner with Glen Hopkins, Glenn Dietzel, David Watkins, Dan Kelly, Kathe Lucas, Brenda Rougeau, Frank Sousa, Ken McArthur, Dr. Mike Woo Ming and Jeff Wellman. These people were not snobs by any stretch of the imagination. I had the opportunity to talk to all of these people and we discussed much more than just business. The coolest part of shooting the breeze with them is finding out how we are all the same even though we are at different levels. We all have a dream, and we all enjoy helping others.
Dr. Mike is a man of character - he is very active in the area of autistic children, something that he can do something about now that he has freed up his time from having a general practice - but he is also a character, joking and not taking himself too seriously (something that we all need to do). When he spoke at the event, he delivered more than an hour of solid, actionable content. In fact, every single speaker at the event gave so much actionable information that I am praying that the videos we took of the event are available soon. It is hard taking notes when you are working an event.
Glen Hopkins is one of the guys who was instrumental in the transition of my business with the release of Lucrative List Building last year. If I had not purchased that book, I would probably not have nearly the success with my own list building efforts that I currently have. Reading that book took me from hobbyist to businessman. I got to spend a lot of time with Glen and he offered to help me with my Infoproduct Lab, which delighted me, since my goal coming into this weekend was to add value to my product creation membership site.
The most awesome thing I got from this weekend was the help of a group of people that made my life so much easier. My mission at jvAlert Live this weekend included making sure the event went without a hitch. I was in charge of the event, so that Ken could concentrate on helping everyone that needed it. I really felt that if Ken had to deal with details, I wasn’t doing my job.
Let me tell you. I was given the best crew of people to help me that anyone could have wished for. Everyone worked so hard to make sure that everyone was taken care of.
The legend of the couch!
Back when Ken was a young Affiliate Showcase mastermind and he had launched jvAlert with Sid Hale, he decided to gather some of the friends he had made in jvAlert and asked them out to lunch, and to his amazement, he got a great response. So he decided to put on a gathering at a hotel for the birth of jvAlert Live!
During that fateful jvAlert Live, Ken found himself on a couch with a couple of other marketers in the wee hours of the morning. Discussions and dreams and ideas swirled all around that couch, and Ken could see that this was the start of something bigger.
So now, at every jvAlert Live, in the hotel lobby, you will find Ken and a group of marketers around the magic couch as more ideas swirl about them and huge plans become reality over the coming months.
So where were you?
OK. So those dreams around the couch won’t do you any good if you aren’t there to take part in the magic. I have it under good authority that this February, jvAlert Live will be back in Orlando. I suggest you plan for it right now! I want your success, and Ken really wants your success. Let’s make jvAlert Live so HUGE that we need to move it into bigger hotels…
Have an amazing day!
Micheal Savoie
Senior Editor - jvAlert News
PS - You may not have heard that the Infoproduct Lab is now open for business. Just click the Extreme Product Explosion link and sign up!
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